Emo Juan Uribe
A buddy and I set out to discover what was keeping Juan Uribe so Dodger blue in this bizarre photo. We sold tees, did some press, and racked up a loyal following.
OPENING DAY
Deep thoughts to kick-off the 100th season of the NFL.
MELK
YETI wanted to make an April Fools video that made fun of their YETI: Presents short film series. Turns out, Shipley can act.
MUSTRASH TALK
Bloomberg Sports launched a fantasy baseball analysis site a few years back, and wanted it to catch on. They had all the data to make sure you won your league, a shoestring budget, Keith Hernandez, and best of all, his glorious lip jacket. My partner and I did what any two fantasy rivals would — we wrote dozens of trash talk videos that you could send your friends directly from Keith’s mustache.
ZIPPO HAND WARMERS
“This moment of warmth brought to you by Zippo Rechargeable Hand Warmers.”
SHINER MARCH MADNESS BRACKET
Shiner Beer is from a small Texas town coincidentally called Shiner. In 2011, Texas hosted the Final Four, so Shiner wanted to do something special for all the hoops fans in the state. So we helped them put together this Texas-sized bracket.
YETI Print
The best matchups don’t take place in a stadium. It’s you against the wild. I wrote and creative directed YETI’s first print campaign targeting the many pursuits of their fans.
MERRICK Dog food
We realized everyone thinks they have the best dog on the planet. So we paired up some fancy British dog show announcers with ordinary videos of dogs doing ordinary dog things.
SHINER PAIRINGS
This one isn’t sports related, but it always makes me laugh.